Detailed Programme

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DETAILED PROGRAMME

 

May 3rd - Campofilone
 Campofilone
9:00/16:45 Participant Arrival
18:00 Arrival at Di Ruscio winery - Campofilone
18:30 Registration 
19:00 Formation of student's team
19:30 Visit to Di Ruscio Winery
20:15-22:00 Dinner
 
May 4th - Fermo
 Fermo
07:30 Breakfast
08:15 Departure to Fermo
08:45 Institutional greetings 

9:30/13:30

 

Introduction - International Student Competition on “Place branding and mediterranean diet”
Prof. Alessio Cavicchi – University of Macerata

The Piceno Lab on Mediterranean Diet: background context and development paths

Sabrina Tomasi, Paola Farinelli, Sofia Mazzarini, Federica Baldoni, Chiara Aleffi, Teresa Benitini (Postgraduate students) - University of Macerata 

 

Food and Gastronomy as elements of regional innovation strategies
Prof. Alessio Cavicchi – University of Macerata

 

Gastronomy, wellbeing and rural branding: food as immaterial cultural heritage to foster sustainable development
Prof. Chiara Rinaldi – University of Macerata and University of Gotheburg

 

The student competition as a temporary collective learning environment to foster communities of practice
Prof. Giovanna Bertella – The University of Tromsø - The Arctic University of Norway

 

ICT, social networks and place branding: theory and tools
Prof. Emanuele Frontoni – Marche Polytechnic University

14:00 Lunch
15:30 Urban Trekking
17:00 Visit to Maria Pia Castelli Winery
18:00 Departure
18:30 Arrival at "Da Benito Restaurant"
19:00   Beginning of Master Chef activities
Group 1 - activity in the kitchen
Group 2 - short lecture on Mediterranean Diet and meeting with local entrepreneurs
20:15/22:45 Dinner and short presentations of local entrepreneurs
 
May  5th - Montegiorgio
 Montegiorgio
07:30 Breakfast
08:15 Departure to Montegiorgio
08:45 Mayor's institutional greetings 

9:30/13:30

 

Food Tourism Clusters: development and marketing

Prof. Don Getz – University of Calgary

 

Development of tourism destinations: networks of food producers

Prof. Bjorn Ove Gronseth – University College of Southeast Norway

 

Wine reputation and/vs destination around the world

Prof. Cristina Santini – University San Raffaele Rome

13:30 Lunch 
15:00 Urban Trekking
16:30 Visit to Country Pig Farm
17:30 Departure
18:00 Arrival at "Da Benito Restaurant"
18:30  Beginning of Master Chef activities
Group 1 - Activity in the kitchen
Group 2 - Short lecture on Mediterranean Diet and meeting with local entrepreneurs
20:15/22:45 Dinner and short presentations of local entrepreneurs
 
May 6th - Petritoli
 Petritoli
07:30 Breakfast
08:15 Departure to Petritoli
08:45 Mayor's institutional greetings  
9:00/13:30

 

Food Events for Foodies: The critical importance of planned events in food tourism

Prof. Tommy Andersson – University of Gotheburg

 

Ethics, Leisure and Event Management in Postindustrial society

Prof. Barbara Maussier

 

Food Labelling schemes and their impact on regional development

Ing. Martina Chalupova - College of Polytechnics in Jihlava

13:30 Lunch
15:00 Urban Trekking
16:30 Visit to "Fontegranne" Farm
17:30 Departure
18:00 Arrival at "Da Benito Restaurant"
18:30 Beginning of Master Chef activities
  Group 1 - activity in the kitchen
  Group 2 - short lecture on Mediterranean Diet and meeting with local entrepreneurs
20:15/22:45 Dinner and short presentations of local entrepreneurs
 
May 7th - Amandola
 Amandola
07:30 Breakfast
08:15 Departure to Amandola
08:45 Mayor's institutional greetings 
9:00/13:30 Students’ group works and presentations
13:30 Lunch
15:00 Urban Trekking
16:30 Visit to "Bonfigli" Farm
17:30 Departure
18:00 Arrival at "Da Benito Restaurant"
18:30 Beginning of Master Chef activities
Group 1 - activity in the kitchen
Group 2 - short lecture on Mediterranean Diet and meeting with local entrepreneurs
20:15/22:45 Dinner and short presentations of local entrepreneurs
22:30 Final Party

 

 

PACKAGE TOUR: WHAT IS INCLUDED 

ALL INCLUSIVE TUITION PACKAGE (400 EUROS):

 

TRANSFERS, from and to airport/ experiential activities;

COURSES, held by internationally renown professors;

DIDACTIC MATERIAL AND INTERPRETERS;

ACCOMODATION in the countryside;

MEALS, cooked by chefs joining the Mediterranean Diet lifestyle, selected by the Piceno Lab on Med Diet;

TASTING SESSIONS of Marche typical products.

 

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Social Links & Tools

The official hashtags for the Student Competition will be #iscfermo, #mediterraneandiet and #destinazionemarche.

We strongly encourage students, lecturers,  and all people involved in the Student Competition to post in multiple social networks using these hashtags.

 

social_rss Student Competition Social Wall

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